Sales and Marketing - Jen Jordan
Jen Jordan brings a wealth of life and leadership experiences to her writing. After 10 years creating a variety of content for a nonprofit, Jen decided to establish her own writing business. She specializes in creating high quality blog and website content for small businesses. When she's not writing, Jen is a competitive triathlete with a goal of completing a triathlon in all 50 states.
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4 Ways To Incorporate Self and Business-Improvement for Small Business OwnersBeing a small business owner and entrepreneur is a dynamic and very demanding job. Things are always changing. Part of the challenge is keeping up with these changes so you can stay ahead of the game. Continually improving yourself and your business helps you build a strong business while staying mentally, physically, and emotionally healthy in all your pursuits. Here are four ways you can focus on business and self-improvement this year. Keep up with technology changes in your industry No matter what kind of industry you’re in, things change over time. Especially with all the technological advances, it’s easy to get left behind in the shifting trends and continuously evolving industry best practices. Small business owners and entrepreneurs must be fast, adept, and smart to keep up with the blistering pace. These days, one of the biggest mistakes a small business owner can make is failing to keep up with crucial technology changes, especially if competitors are widely adopting them. Implementing these innovations within your industry will help your business stay productive and competitive—and better serve your customers! While this might not seem like a “self-improvement” strategy on the surface, being wise to implement new technology can take immense pressure off you and your employees, free up time, and help you run a more efficient and effective business. Highlight and improve your listening skills Do you have systems that help you listen to your customers, employees, and community? Creating opportunities to listen can provide invaluable customer feedback, open the door for new opportunities, and even warn you of potentially harmful trends or activities. It does take time, humility, and courage to receive all kinds of feedback, but the benefits far outweigh the costs. Customers will tell you how you can improve your product or service. Employees will tell you what will help them do their job better. The community will let you know how you can become a leader and influencer. To get this useful feedback, small businesses and owners need to highlight and improve personal listening skills and create systems to receive feedback. Lean into your strengths and delegate your weaknesses One of the characteristics of a good leader is that they lean into their strengths and surround themselves with people who shore up their weaknesses. The same is true for small business owners. It’s better and more efficient to delegate your areas of weakness to others than spend valuable time, energy, and resources trying to do it yourself. This does require an element of humility and willingness to release authority to others. But you and your business will benefit immensely—and you’ll enable others to lean into their own strengths, too. Emphasize healthy work-life balance Balancing owning a business with your personal life can be a challenging undertaking at best. Most businesses will gobble up whatever amount of time and energy you’re willing to give it. One way to stay mentally, physically, and emotionally healthy is cultivating strong, healthy boundaries between your business life and personal life. Entrepreneurs and business owners who take the time to cultivate healthy boundaries in their lives tend to enjoy working in their businesses longer and avoid burnout. Developing a better work-life balance requires planning and discipline. Creating systems for your business so everything will run smoothly, even when you’re not there, can prevent burnout and ultimately make your business healthier and more sustainable. These are just four ways you can practice self-improvement and business improvement this year. Overall, continually seeking growth, transformation, and opportunities can positively impact you, your business, employees, customers, and the community. Works Cited https://talkroute.com/entrepreneurs-continually-improve-themselves/ https://www.entrepreneurshipinabox.com/3204/self-improvement-ideas-for-entrepreneurs/ https://toriemathis.com/self-improvement-ideas-for-entrepreneurs/ https://www.marketcircle.com/blog/7-things-every-entrepreneur-should-do-for-self-development/ |
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